shop
Alpine Outfitters
Boots, packs, and trail wisdom since 1998.
Background video · muted
Coffee ·
Bookshop ·
Brewery ·
Yoga ·
Outdoor Gear ·
Bistro ·
Cycling ·
Bakery ·
Wellness ·
Roastery ·
Coffee ·
Bookshop ·
Brewery ·
Yoga ·
Outdoor Gear ·
Bistro ·
Cycling ·
Bakery ·
Wellness ·
Roastery ·
By the numbers
A neighborhood, not a development.
0 +
Locally-owned businesses
0 yrs
Serving Park City
0
Annual events
0
Chain stores
Directory
Featured Members
eat
Square Bistro
Mountain comfort food.
eat
Park City Roasters
Single-origin pours.
play
Mountain Cycle Co.
Service · fittings · rentals.
shop
Bonanza Books
A real bookstore. Hemingway the cat lives here.
services
Summit Wellness
Acupuncture, massage, recovery.
Our story
Forty years.
One corner.
Endless mornings.
Bonanza Drive isn't a development — it's where the town runs its errands. We've been the backdrop for first jobs, first dates, ski-day breakfasts, and forty Junes of farmers markets.
Cinematic Photo
Captured
Margie Lin · Bonanza Books
Find your spot
Browse the directory
Bonanza Drive
62 businesses · 4 categories · Free parking
shop
Alpine Outfitters
eat
Square Bistro
eat
Park City Roasters
play
Mountain Cycle Co.
shop
Bonanza Books
services
Summit Wellness
Upcoming
In the Square this season
Concept 03 · The Proposal
Mountain Modern: a destination brand for a real neighborhood.
This concept moves on from the navy-and-orange palette and reintroduces Prospector Square as a contemporary destination brand. The visual language is alpine: deep forest green, copper accents, warm stone neutrals, and large geometric type with mono labels for that technical, considered feel. Think modern resort branding, not 2013 small-town directory.
What's distinct about this concept
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01 · Cinematic
Background video hero. Lead with footage of the Square — people, light, seasons.
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02 · Interactive
Map-based directory. Filter businesses by category and see them on the map.
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03 · Motion-rich
Subtle motion throughout. Animated counters, parallax, and an infinite marquee — tasteful, not loud.
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04 · A new identity
Boldest brand departure. A genuinely new look that competes with destination resorts.
Components included
- Sticky header with three-level mega menu
- Background-video hero with overlay text + CTAs
- Animated marquee (infinite scroll)
- Stats / Numbers block with animated counters
- Featured Members asymmetric card stack
- Parallax Image + Text section
- Interactive Directory Preview (map + category filters)
- Event Calendar strip (4 upcoming events)
- Rich-text article block (this one)
- CTA Banner
- Member login + auth flow
- Footer with newsletter signup
"Be the destination people search for — not the place they wander into by accident."
— Brand brief, January 2026
A note on motion + accessibility
All motion respects prefers-reduced-motion.
Counters, parallax, and the marquee all gracefully disable for users who've opted out of animation.
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